EXPO Milano 2015: Parma, one of the world’s food capitals, stages the first General Commissioners’ board

Commissari

Parma is set to host an important event in the run up to the Universal Exposition which will see the participation of one hundred and fifty Commissioners from all over the world. With contributions from David Wilkinson, EU Commissioner to EXPO, and Giuseppe Sala, the CEO of EXPO Milano 2015, these two days will provide an opportunity to illustrate the policy and progress of an event set to attract more than 20 million visitors to Italy.

Parma, 1 December 2014 – Six months before the official opening of the Universal Exposition, Parma is ready to welcome the Board of General Commissioners. The event, which will see the participation of 150 commissioners from all over the world, is set to take place on Tuesday 2 and Wednesday 3 December. With the agreement and cooperation of the BIE – Bureau International des Expositions, Parma has been chosen by EXPO Milano 2015, which has accepted the invitation from the Emilia Romagna Region, the Municipality of Parma, the CCIAA – Chamber of Commerce Industry Crafts and Agriculture of Parma, and UPI – the Parma Employers’ Association.

We are delighted that Parma and its authorities have strongly advocated for the first Board of General Commissioners of Expo Milano 2015 to be held there,”  stated Fabrizio Grillo, Head of Territorial Relations and Special Projects for the Participants Department of Expo Milano 2015, at the presentation press conference. “We welcomed this proposal enthusiastically, and I would like to thank all its promoters: it is an invitation that truly represents the national scope and strategic role played by all areas throughout Italy in organizing the Universal Exposition.

Several factors proved decisive in the choice made by EXPO Milano 2015. First and foremost, Parma is universally acknowledged as being Italy’s agro-food capital: it is home to a number of renowned food companies and outstanding produce such as Parmigiano Reggiano cheese and Prosciutto di Parma, ambassadors of quality Italian food worldwide. And indeed food will be the theme of EXPO 2015, which is titled “Feeding The Planet, Energy For Life”. Secondly, in a further connection with the area’s agri-food sector, Parma is the seat of the headquarters of EFSA, the European Food Safety Authority. Last but not least, Parma offers outstanding artistic and cultural heritage and a strategic location, at just one hour from Milan. Concluding his speech, Fabrizio Grillo added that “For the wonderful city of Parma, one of the world’s food capitals, the two days of the Board of General Commissioners will offer it a unique opportunity to present itself at its best to the delegation of more than 140 participating countries, and to show that it aims to be a key player in EXPO Milano 2015 and an important destination for the 20-plus million visitors expected in Italy next year .”

The Board of General Commissioners of EXPO represents a key step forward on the path to the Universal Exposition opening on 1 May 2015 in Milan. The event in Parma is an opportunity to provide an update to countries that have already signed the participation agreement with EXPO Milano 2015’s organising company, and to provide an update of progress on the site where the event will take place.

The agenda of the two days is a busy one: tomorrow, Tuesday 2 December, David Wilkinson, the General Commissioner appointed by the EU for EXPO Milano 2015, will present a strategic policy paper, defined with the contribution of EFSA. A gala dinner for guests will follow, which will be organized in conjunction with ALMA – The International School of Italian Cuisine, led by Gualtiero Marchesi.

Wednesday 3 December, at the Niccolò Paganini Auditorium, Giuseppe Sala, CEO of EXPO Milano 2015, will illustrate the progress of the EXPO 2015 project. Another topical event will be the election of the Board of Commissioners and its Chair in accordance with BIE guidelines.

Press Info
Press Office ParmaforEXPO2015
Fabrizio Raimondi – Mind The Pop
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E-mail: fabrizio@mindthepop.it