PARMAforEXPO: Investment and trade opportunities in Senegal for the local companies. Two Ministers of the African country are leading the delegation.


Today a Senegalese delegation visited Parma.  Senegal is for Italy an increasingly strategic partner for trade thanks to its remarkable investments for development, its political stability and its geographical position.

Parma, July 28th 2015 – The PARMAforEXPO working group welcomes today a delegation coming from Senegal: ten business managers running companies mainly specializing in the agrifood and food processing industries lead by Mr. Alioune Sarr,  Minister of Trade, Informal Sector, Consumption, Promotion of Local Products and SME, and Mr. Abdoulaye Diouf Sarr, Minister of Local Governance Development and Planning.

With a population of 14,5 million inhabitants, Senegal is a steadily growing country: in 2014 the country’s GDP increased by 4,6% thus totalling 15,6 billion USD. And an annual growth rate amounting to approximately 5% is predicted for the 2015-2017 period. The relations between Italy and Senegal are traditionally good and according to the most recent data for 2014, Italy’s exports towards Senegal- mainly machineries, chemicals, rubber and plastic products, and food products – amount to 152 million euros. While, always in the same period, Italy’s imports from Senegal consisted nearly exclusively in food products and amounted to approximately 65 million euros. As far as Parma is concerned, exports towards Senegal mostly consist in plant and machineries.

The Senegalese Ministers and business managers making up the delegation have been welcomed to our city in the beautiful setting of Palazzo Soragna (which is home to UPI, Parma Association of Entrepreneurs) by the stakeholders of the PARMAforEXPO working group: Mr. Cesare Azzali, Head of UPI and CEO of PARMAforEXPO; Mr. Marco Vagnozzi, President of Parma’s City Council; and prof. Stefano Sforza, Department of Food Science of the University of Parma.

The meeting held at UPI was aimed at investigating all the possible investment and trade opportunities for the local companies. Political stability, economic growth, a legislative framework which both favours and protects foreign investors by granting tax and custom duty reliefs are only some of the reasons making Senegal an attractive country together with its geographical position. As a matter of fact Senegal is located at the westernmost point of Africa and it represents a crossing point for both goods and passengers between Africa, Europe, and South America. In particular the port of Dakar, representing an overall market of over 50 million people, is an important entry and exit point for Senegal and other bordering countries for both inbound and outbound goods.

During the meeting held at UPI, the Senegalese delegation illustrated future development prospects in the sectors of agriculture, agribusiness, and food technologies. The Senegalese Government has just launched an investment plan amounting to over 14 billion euros for the 2014-2018 period in order to target ambitious goals: a radical transformation of Senegalese economy though sustainable development and valorisation of human resources.

Always in the morning the Senegalese delegation then participated in B2B networking activities at the premises of the Chamber of Commerce of Parma. Then the day programme also included a visit by the delegation to Gea Procomac, a company located in Sala Baganza and specialising in the design, construction and installation of filling lines for beverages such as water, fruit juices, still and carbonated soft drinks, milk and milk-based drinks, and isotonics.



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