PARMAforEXPO: the most important trade association of Brazilian industry lands to Parma


In the State of São Paulo, FIESP comprises approximately 130,000 businesses. The Brazilian delegation arriving today to Parma offers an unparalleled opportunity to forge new business alliances in a market which is already deemed to be strategic for the industries of food machinery, pharmaceuticals and agribusiness.

Parma, September 8, 2015 – A business delegation from Brazil comes today to Parma, upon invitation of the PARMAforEXPO working group. The Brazilian delegation includes representatives of FIESP – Federation of Industries of the state of São Paulo, the most important trade association of Brazilian industry. FIESP member companies are in fact about 130,000, diversified by size and sector. Ten different Brazilian companies are represented in the delegation, ranging from mechanical engineering to agribusiness, from cosmetics to biotechnology, and from renewable energy to IT.

With a population of 202 million inhabitants and a GDP amounting to 2.3 trillion US dollars (World Bank data) which has been witnessing steady annual growth over the period 2011 – 2014, Brazil is a country that offers excellent business prospects to Italy and to the production system of Parma. This is confirmed by the data: among EU countries, Italy is the third largest importer from Brazil, mainly importing minerals, timber, coffee, tea and spices, hides and leather. Italy also is the eighth global supplier of Brazil, which is mainly importing machines, mechanical devices and pharmaceuticals. According to forecasts for 2015, a positive trade balance of 1.74 billion US dollars is expected for Italy.

After a stop in the village of Felino, near Parma, to visit one of the four factories of La Felinese Salumi, which, with its range of typical and traditional products, is among the leading companies producing cold cuts in Italy, the members of the Brazilian delegation representing the Federation of Industries of the State of São Paulo were received this morning at Palazzo Soragna by the representatives of the PARMAforEXPO working group: Cesare Azzali, Director of UPI – Parma’s Union of Industrialists- and CEO of PARMAforEXPO; Andrea Zanlari, President of the Chamber of Commerce of Parma; Marco Vagnozzi, President of the Council of the City of Parma; Prof. Erasmo Neviani, Delegate of the University of Parma for EXPO Milan 2015.

The meeting focused on the excellent trade relations between companies from Parma and from Brazil. The South American country is in fact the world seventeenth largest importer for Parma and its province: in 2014 the total value of products exported from our territory to Brazil accounted for 76 million euro. If we consider the period between 2006 and 2014, exports from Parma to Brazil really boomed: + 257%. 2010 was indeed a record year in which exports virtually doubled in value mainly thanks to food machinery. Today, food machinery accounts for 48% of total Parma exports to the South American country, followed by pharmaceuticals (31%) and agri-food (10%).

The meeting with the PARMAforEXPO stakeholders has then been followed by b2b networking activities. In the afternoon the delegation also visited Cepim, the company which developed and manages Parma freight terminal providing all types of integrated logistics services.


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Ufficio Stampa PARMAforEXPO2015

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