PARMAforEXPO welcomes a delegation representing EU and African countries


The meeting with businesses coming mainly from countries of Sub-Saharan Africa has been organized in collaboration with the European Commission in the frame of the programme ‘From Farm to Fork’ and is aimed at promoting access by local businesses to rapid-growth and increasingly strategic markets.

Parma, September 21 2015 – The PARMAforEXPO working group today receives a delegation representing EU and African countries. The members of the delegation came to Italy in order to participate in the 5th EU-Third Countries Event organized by the Directorate General for Internal Market, Industry, Entrepreneurship and SMEs of the European Commission in the frame of EXPO Milan 2015. The objective of these events is to strengthen the system of European SMEs and to boost their internationalization. The delegation was comprised by the representatives of about twenty companies mainly from different countries of Sub-Saharan Africa: the Ivory Coast, Ghana, Malawi , Zimbabwe, Senegal, and the Democratic Republic of Congo.

The delegation was welcomed at Palazzo Soragna, the premises of UPI – Parma Union of Industrialists- by the stakeholders of the PARMAforEXPO working group among which Cesare Azzali, Director of UPI and CEO of PARMAforEXPO, and prof. Stefano Sforza, from the Department of Food Science of the University of Parma.

The meeting with the delegation representing EU and African countries was held in the frame of the project From Farm to Fork which is co-funded by the Emilia-Romagna region. The project is related to EXPO and was promoted by UPI, in collaboration with Unindustria Reggio Emilia– the Union of Industrialists of Reggio Emilia, developed to boost and enhance the industrial excellence of our territory. PARMAforEXPO, in collaboration with the European Commission, invited the African business operators to Parma with a view to facilitating access by local companies to rapid-growth markets which are destined to become increasingly strategic. This is confirmed by the numbers provided by the European Commission: African, Caribbean and Pacific (ACP) countries represent a potential market of 1.35 billion people, amounting to about one fifth of the world population. In 2014 the EU-ACP trade totalled 176 billion euros, with imports from ACP countries amounting to 90.9 billion euros and exports amounting to 85.5 billion euros.

After the institutional meeting at the premises of UPI, the delegation from EU and African countries went to the Chamber of Commerce to take part into B2B business matching activities with the businesses operating in the territory of Parma.


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